Poster

 In the background there's a Coca-cola truck driving past, which is showing there are more demands for Coca-cola than Pepsi

For my poster i used the Pepsi logo as a base for the poster, and assigned the top half with Coca-cola and the bottom half with Pepsi. I gave Pepsi less space is because it simply have less consumers and less demand compare to coca-cola. the heavens gate is a great metaphor for Pepsi, translates to only chosen ones can enter heaven, which relates to Pepsi in how they aim their advertisement on a minor group of people. Coca-cola is represented by the city of wellington which translates to it's for the people.

 Precedent image

I like how you can get the colors of coca-cola and Pepsi in the Pepsi logo, which allows you to brake them and compare them.